Amber Swenor
Making Big Dreams HappenBy Rebecca Anderson-Brown, Kate Bast, Lisa Bauer, Shelby Deering, Elle Duncombe-Mills, Jenie Gao, Emily Leas, Marni McEntee, Candice Wagener & Rachel Werner | Photographed by Hillary Schave
Since childhood, Amber Swenor has wanted to be a rock star. She’s made that very dream come true, and a few others along the way.
She’s the lead singer of her band Morningstar, performing alongside her husband and brother. She describes their sound as “symphonic, melodic heavy metal” which seems fitting—Swenor’s very existence is booming, sonorous, the opposite of living small.
Her day job is as a marketing and branding guru. Swenor owns two businesses: the just-launched Amberdella Consulting, her personally branded business through which she provides free online training and resources to budding entrepreneurs worldwide, helping them achieve their business dreams, and Strategic Partners Marketing, a firm catering to nonprofits and small-business owners.
When she’s not building businesses you’ll find Swenor writing and promoting music making. She’s the marketing chairperson for the inaugural Madison Songwriter Conference & Festival, set for June 2017. She is launching a new album with her band this spring.
She calls 2017 her year of “emerging”—in music, marketing and more.
Swenor is the first in her family to both graduate from high school and attend college. “It’s really important for me to show people that no matter where you come from, you can achieve anything.” –Shelby Deering
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