A Smarter Approach to Health Care

RootsMD Direct Care Family Medicine offers a smarter approach to healthcare for busy entrepreneurs and small business owners. Our board-certified family physicians deliver timely, relationship-based and price-transparent care via a direct pay membership model. Services include preventive health and cancer screenings; care for acute illness and injury, chronic disease, perimenopause and menopause; gynecologic, dermatologic, musculoskeletal procedures and more.

Our physician-only care team provides patients with direct access to expert advice, lower specialty referral rates, fewer urgent care visits, cost-conscious diagnostic testing and labs, and lifestyle-focused recommendations. Moreover, in 2026, Direct Primary Care membership expenses will be health savings account-eligible!

RootsMD Direct Care Family Medicine

300 E. Verona Ave., Ste. A, Verona, WI 53593 | [email protected] | rootsdpc.com

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