Blooms Cruise

Crazy Daisy’s Blossoms
By Rachel Werner | Photographed by Hillary Schave

Flower power isn’t a cliché to Crazy Daisy owner Michelle Hornung; it’s a daily mantra. “Last March, I was awarded my sixth Daisy award for compassion in nursing at UW Hospital, where I am an RN on the orthopedic floor,” Hornung explains. “The name was easy as I wanted to blend my two passions: nursing and flowers.”

Hornung describes the pop-up floral “bar” as a quirky side gig to her day job, but also as a creative way to funnel the professional kindness she’s been honored for into the community. “Running a business as a woman—and following my heart—has been my biggest accomplishment to date. I want to be an inspiration for women to dream big and trust themselves so they too can be an inspiration to others,” she says.

And the budding entrepreneur is set to make the most of 2018 by expanding her weekly venues to include Wednesdays at Concerts on the Square, “make and take” events featuring succulent gardens and holiday-themed décor and the farmers’ market at Prairie Lakes in Sun Prairie, where her 1969 Volkswagen Transporter van was regularly spotted in 2017.

“My husband and father-in-law built out the display area in the bed of the truck so customers could have the ease of building their own bouquet, complete with a wrapping station for myself,” Hornung says.

“Plus, supporting local was high on the priority list and Fair Field Flowers helped bring this small idea to light by supplying the flowers I sell with fresh cuts harvested the night before my events.”

It’s a bountiful partnership poised to ensure Crazy Daisy will likely be in bloom for many seasons to come.

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