2023 Women to Watch

Areli Estrada: The Smile-Maker


“I have lived in Mexico, L.A. and Green Bay … Madison is so unique because of its ability to bring people together and work collaboratively. I have a lot of support, and there are large and influential Black and Latino communities here. That’s why we are able to get so many things done,” says Areli Estrada, executive director of Affordable Dental Care.

Alyson Schaefer: The Teacher-Turned-Changemaker


Alyson Schaefer has big plans this year for her business, Mental Fitness 4 Teens, including launching an affiliate program to expand her programming to kids in younger grades as well as adults and booking more speaking engagements. “One of my mantras for life is to make a difference in people’s lives,” she says.