SHOPS + SERVICES

Madison Night Market is one of several pop ups around town. Such markets are becoming increasingly popular for the unique shopping experience they provide.

When it comes to accessories, why should humans have all the fun? Dogs now have backpacks to call their own thanks to Pups Who Pack by Maggie Modena. 

Flower power isn’t a cliché to Crazy Daisy owner Michelle Hornung; it’s a daily mantra. Hornung describes the pop-up floral “bar” as a quirky side gig to her day job, but also as a creative way to funnel the professional kindness she’s been honored for into the community.

Step into Hive to discover why winter is as good of a time as any to fall in love with the outdoors. The store carries activewear lines like Nau, Lole, Patagonia, Smartwool and Krimson Klover, which accommodate a fit lifestyle packaged within a more polished look.

The annual BRAVA Raves & Faves is a gal’s guide to Madison’s best locally-owned businesses. Curated by BRAVA readers, for BRAVA readers.

Creativity flags fly high at The Crafty Project. Each wall is covered floor-to-ceiling with handcrafted projects completed by previous customers and Crafty Project staff and owner Jenny Gatzke.

Renee and Seth Spicer started Floret and Pine so they could create 100 percent biodegradable winter wreaths. Floret and Pine weaves holiday joy with…

A sleek and chic boutique on wheels, Grasshopper Goods offers an ever-changing selection of gifts, housewares, clothing and jewelry—all with a truck-sized twist.

Fly your Wisco flag high with these locally made tees—colorful and playful reminders that there’s no place like home.